Huh...I was thinking it was a licensing thing this whole time. I could have sworn you mentioned something about that Zach. Oh well, it must have just been speculation from other members. Either way, I definitely agree that this license is the best for this blind-bagging. Kids love the characters, and parents love the cost of the figures. I always see families standing around feeling bags at my TRU. I just can't wait to get the official line-ups and plan my buying strategies.