My guess is "we know these minimates exist, we need them now" mentality. I remember collecting the 5 inch xmen series when I was like 6 or 7 and having to look at the back of the packages to know what was even made, let alone when I could even find it. Now it's so "gimme gimme gimme". Not gonna act like I don't act like that sometimes either, but I'm good with waiting on something that I know will be plentiful soon